Services / Brand identity

Brand identity design.

Your logo, colours, fonts and the rules for using them, designed as one system. It is the foundation your website, videos and social posts are built on.


01What you get

Your logo, colours, fonts and the rules for using them.

  • Brand guidelines: how to use your logo, colours and fonts
  • Main logo, alternate logo and icon, for screen and print (SVG, PNG and print files)
  • Colour palette with exact codes for web, print and video
  • 6 social media templates to launch with

02Who it is for

  • New businesses that need to look established from day one.
  • Businesses whose logo was made in a hurry and no longer fits.
  • Teams where different freelancers have produced different-looking work.

03How we work

  • We start with where your brand will appear: a phone screen, a shopfront, an invoice, a profile picture.
  • We design the logo to stay clear at every size, from a tiny app icon to a large banner.
  • We write it all down in brand guidelines, so anyone who works on your brand later gets it right.

04Included in

  • The Crease
  • The Fold
  • The Full Form

Every package has a fixed price, in naira or US dollars, agreed before any work starts.

05Questions

What does a brand identity include?

Brand guidelines, a main logo, an alternate logo and an icon, a colour palette with exact codes, your typefaces, and 6 social media templates to launch with.

What logo file formats do I get?

SVG and PNG files for websites and social media, and print-ready files for signs, packaging and stationery.

Can you refresh our existing logo instead of starting over?

Yes. Tell us what you already have when you get an estimate or send a message. We review your current logo and guidelines first, and adjust the scope to fit.

How much does a brand identity cost?

Brand identity is our package The Crease. It has a fixed price, in naira or US dollars, agreed before any work starts. Answer a few questions to see an estimate straight away.